Diesel Style Lab Spring Summer 1999 look book 90s fasion rave tech minimal

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Listing TypeBuy It Now
Ships FromBridgeport, Connecticut

Type of AdvertisingPrint Ad
Country/Region of ManufactureItaly
Date of Creation1999
BrandDiesel Style Lab
Time Period Manufactured1980-Now
Date of Origin1999
Diesel StyleLab Spring/Summer 1999 look book. Photography by Rankin. Measures 9"x10.5". I picked this up at the London Diesel store when it heavily featured print advertising from this new line. StyleLab was a more expensive, high end version of Diesel. The line featured innovative fabrics and sewing constructions and fit with the 90's ideas of technology and rave culture going mainstream. The photo shoot here is like a surreal survivalist. Many of the photos in this look book went to print as iconic ads in magazines. The cover is an iridescent pearly blue with a laser cut window showing the eyes of the sand-covered model. RARE. Please check out my other fashion and design ephemera for sale.